After Boycott Pathaan trends on Twitter, Shah Rukh Khan says ‘duniya chahe kuch bhi kar le…’

Shah Rukh Khan made an appearance at the Kolkata International Film Festival 2022 (KIFF) on Thursday evening. During his speech at the inauguration of the festival, the actor spoke about negativity that exists on social media. The timing of the address was interesting as Shah Rukh’s upcoming film Pathaan is currently facing boycott calls on Twitter. Without mentioning Pathaan, Shah Rukh addressed the ‘narrowness of view’ on social media and even challenged those with negative mindset.

In his speech at the Kolkata International Film Festival on Thursday, Shah Rukh Khan addressed the negativity on social media. His film Pathaan is currently facing boycott calls on Twitter.

The grand film festival was inaugurated in the presence of West Bengal chief minister Mamta Banerjee as well as several Bollywood bigwigs, including Amitabh Bachchan, Jaya Bachchan, and Rani Mukerji. Shah Rukh delivered a speech on the occasion, parts of which were shared online by the actor’s fan clubs.

In his speech at the festival, Shah Rukh touched upon the negativity on social media. “The collective narratives of our times are shaped by social media. Contrary to the belief that the spread of social media will affect cinema negatively, I believe cinema has an even more important role to play now. Social media is often driven by a certain narrowness of view that limits human nature to its baser self. And its somewhere that negativity increases social media consumption and thereby increases its commercial value as well. Such pursuits enclose the collective narrative making it divisive and destructive.

EXCLUSIVE: Listen to The Baadshah’s speech at #KIFF #KIFF2022 here!